1. MGM Resorts International and Cirque du Soleil: This partnership has revolutionized live entertainment in Las Vegas, with MGM hosting multiple Cirque du Soleil shows at its properties, including the popular “Michael Jackson ONE” and “O” shows.
2. Wynn Resorts and Le Rêve: Steve Wynn teamed up with Franco Dragone, the creator of Cirque du Soleil, to produce the spectacular aquatic-themed show, Le Rêve, exclusively at Wynn Las Vegas.
3. The Venetian and Rock of Ages: The Venetian Las Vegas partnered with the producers of the musical Rock of Ages, bringing the electrifying Broadway show to the Strip and making it one of the longest-running productions in Las Vegas history.
4. Caesars Entertainment and Britney Spears: Caesars Palace struck a deal with pop icon Britney Spears to perform exclusively at The AXIS Theater. Her residency, “Britney: Piece of Me,” drew huge crowds and set a new standard for long-term performance contracts in Las Vegas.
5. Cosmopolitan Las Vegas and Book & Stage: The Cosmopolitan of Las Vegas collaborated with Book & Stage to create a unique live music and sports bar experience with performances by renowned musicians and DJs.
6. Harrah’s Atlantic City and The Pool After Dark: Harrah’s Atlantic City partnered with The Pool After Dark to transform its indoor pool area into an unparalleled nightlife destination, hosting performances by top musical acts and DJs.
7. Hard Rock Hotel & Casino and The Joint: The Hard Rock Hotel & Casino in Las Vegas partnered with AEG Live to create The Joint, a concert venue known for attracting top-tier music acts and hosting various award shows and events.
8. MGM Grand and boxing events: MGM Grand in Las Vegas established itself as the premier venue for major boxing matches, hosting numerous high-profile fights including those featuring legendary fighters like Manny Pacquiao and Floyd Mayweather Jr.
9. The Venetian and The Blue Man Group: The Venetian Las Vegas partnered with Blue Man Group to bring their multisensory live performance to the Strip. The show became a huge success and has been entertaining audiences for over a decade.
10. Wynn Resorts and Garth Brooks: Wynn Las Vegas partnered with country music superstar Garth Brooks for an exclusive residency, where he performed intimate shows for fans in an intimate theater setting, adding a new dimension to Las Vegas entertainment.